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Prince Baah-Peprah

Førsteamanuensis

Førsteamanuensis.

 
Kontor:
9I2 57 ( Universitetsveien 19, Kristiansand )
Kontortid:
09:00-17:00

Prince Baah-Peprah is an Assistant Professor of Entrepreneurship  at the School of Business and Law at the University of Agder. He holds a doctor’s degree in International Business with specialization in entrepreneurial finance and has a Masters in International Business Management from the University of Agder and a Bachelor's degree in  Accounting and Finance.

His research is related to crowdfunding marketing startegies, investor behavior, entrepreneurs' adoption and ethical issues in crowdfunding. Baah-Peprah is a member of the UiA Crowdfunding Reserach Center and  teaches variety of courses in Entrepreneurship and Crowdfunding and supervises theses in different fields.

Baah-Peprah  has contributed a book chapter  in 'Advances in crowdfunding: research and practice' and has published in journals such as, International Journal of Big Data Management and Baltic Journal of Management.

Forskning

Crowdfunding

Entrepreneurship

Undervisning

Thesis supervision (2022 Marketring and Business Admintration students)

Thesis supervision (2023 Marketring and Business Admintration students)

Entreprenuership

Crowdfudning laboratory 

Arbeidserfaring

Ph.D. Research Fellow: School of Business and Law, University of Agder, Norway

Research Assistant: Cambridge Center for Alternative Finace, University of Cambridge, UK 

Faglige interesser

My research interests lie in marketing strategies in crowdfunding, investors behavior in crowdfunding and ethical issues in crowdfunding. Based on my background in management, accounting, and finance, I have previously researched entrepreneurial financing and private equity investment in emerging markets.

Prosjekter

International Crowdfunding Awareness Project (a global study).

Utvalgte publikasjoner

Baah-Peprah, P. (2023), "Explaining reward crowdfunding backers' intentions and behavior", Baltic Journal of Management, Vol. 18 No. 2, pp. 262-281. https://doi.org/10.1108/BJM-07-2022-0268

Baah-Peprah, Prince; Shneor, Rotem (2021). A Trust-Based Crowdfunding Campaign Marketing Framework: Theoretical Underpinnings and Big-Data Analytics Practice. International Journal of Big Data Management (IJBDM) . ISSN: 2631-8679. 2 (1). s 1 - 24. doi: 10.1504 / IJBDM.2022.119453.

Chao, Emmanuel; Serwaah, Priscilla; Baah-Peprah, Prince; Shneor, Rotem (2020). Crowdfunding in Africa: Opportunities and Challenges. Advances in Crowdfunding: Research and Practice . ISBN: 978-3-030-46309-0. Palgrave Macmillan . 14. pp. 319 - 339.

Global Covid-19 FinTech Market and Impact Resilience Study (WIP) (with Cambridge Center for Alternative Finance, University of Cambridge)

Vitenskapelige publikasjoner

  • Baah-Peprah, Prince; Anokye Nyarko, Samuel; Naatu, Felicia; Flåten, Bjørn-Tore (2024). Electronic taxation, trust in government, and the adoption of fintech: The case of mobile money in Ghana.
  • Baah-Peprah, Prince; Shneor, Rotem; Munim, Ziaul Haque (2022). The Roles of Community Identification and Trust in Crowdfunding Information-Sharing Attitudes, Intentions, and Behaviors.
  • Baah-Peprah, Prince; Shneor, Rotem; Munim, Ziaul Haque (2022). Explaining Reward Crowdfunding Backers’ Intentions and Behavior.

Sist endret: 23.04.2024 09:04